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4A’s Celebrates ‘The Face of Talent’ by Kathleen Sampey for

The 4A’s last week completed the 39th year of its MAIP (Multicultural Advertising Intern Program) activities for 2012 with a “Face of Talent” luncheon that honored the 103 young people who completed summer internships this year.

Held at the Edison Hotel in midtown Manhattan, the “Face of Talent” also consisted of a day-long summit in which MAIP participants and agency executives got to mix and mingle. For the interns, it was a chance to learn about job opportunities while the agencies got to size up potential new talent.

In her remarks during the luncheon, 4A’s President-CEO Nancy Hill told the MAIP “graduates” that they can always tap the association as a resource for education and job-search functions. “Our door is always open at the 4A’s,” Hill said. “Feel free to lean on us as you go through your careers.”

The two keynote speakers were J&J’s Michael Sneed, Vice President of Global Corporate Affairs at Johnson & Johnson, and Susan Credle, Chief Creative Officer at Leo Burnett USA.

Sneed told MAIPers that the career world they’re entering is quite different from the one he entered as a J&J intern in 1981. “When I was your age, what I wanted to do more than anything else,” he said. “Was to have an impact.” Through its various philanthropic efforts, J&J has enabled Sneed to have an impact, he said.

Credle showed some of her iconic creative work, including a commercial for M&M’s featuring the candy “characters,” as well as spots for Pizza Hut, McDonald’s, P&G and Kellogg’s.  “The great equalizer [in an agency] is the work,” she said while recounting the trajectory of her career. She began as a fill-in receptionist at BBDO in the 1980’s and rose through the creative ranks to become EVP, Executive Creative Director by 2009.


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