Top

Black Creatives is a global network of over 9,000 creatives in marketing, advertising, technology, media, communications and fashion. We help connect, inspire and advance creatives via our digital channels, live events and personal brand development programs. We're advocates for diversity, tracking the growth and impact of diversity in communications across the US.

Our events connect industry talent influencers and decision-makers in stimulating environments designed to inform, build relationships and grow your network. Contact us at events@blackcreatives.com to join our exclusive list.

 

Friday
Feb222013

4 Ways Technology Is Changing the Job Search

New technology is changing the way we do business everyday, and that includes the way we isolate, recruit and hire the best people. In the past, it was all about paper resumes and traditional sit-down interviews. Now job seekers are applying for jobs from their phones, connecting with employers over Twitter, and developing campaigns in order to snag their dream jobs. If you're ignoring the importance of technology when it comes to finding and hiring the best people, your competition is likely to be scooping up the talent your company needs to succeed. So let's take a moment and look at some of the ways technology is impacting the search for your next superstar employee:

The Twesume
According to a story in USA Today, a few companies are taking to the Twitter-sphere to find their next great superstar employee. Read more on huffingtonpost.com

Friday
Feb222013

History in the Making: Social Media Week Expands to Africa

Social Media Week (SMW) made its debut in Africa on Monday, and the host city, Lagos, is one of Africa’s most vibrant and robust metropolises. With a population of just under 21 million people, and ranked as the seventh fastest growing city in the world, Lagos (locally know as Las Gidi) is playing host to 100 events over a five day period, something that has never been done before in the city.

The dynamic and visionary team behind this landmark event hitting the shores of West Africa is Obi Asika, chairman of Social Media Week Lagos and founder of Dragon Africa, and Ngozi Odita, founder of Society HAE. Odita, who participated in SMW New York as a panelist in 2011, presented the idea to Asika in September of 2012. Together they pitched the founder of SMW and, within a few short weeks, the duo’s proposal was accepted and SMW Lagos planning began. Read More on Black Enterprise.com

Tuesday
Feb192013

Pew Study: Blacks Over-Index On Twitter; Whites On Pinterest 

Consumers have an ever-expanding set of choices for social-networking, and Twitter, Instagram and Pinterest are finding a niche among different demographic subsets, according to new research from the Pew Research Center's Internet & American Life Project. The study, an expansion of a similar study on Twitter in 2010, queried 1,802 people on their cell phones and land lines over the course of a month late last year.

Here are seven takeaways. Black users over-index on Twitter. Twenty-six percent of black internet users surveyed said they used Twitter, compared to 14% of white users and 19% of Hispanics.

Read More on Ad Age Digital

Monday
Feb182013

Renetta McCann Joins Leo Burnett as Chief Talent Officer

Former Starcom MediaVest Group CEO Renetta McCann has joined Publicis Groupe's Leo Burnett as the agency's U.S. chief talent officer. Ms. McCann, who will oversee the agency's U.S. recruitment, training, benefits and talent management, will report directly to North American President Rich Stoddart. "Renetta is committed to attracting and retaining the very best and brightest minds in business today and will help ensure that Leo Burnett is a magnet for top communications people around the world," said Mr. Stoddart in a statement. Read More on Adage.com

 

Friday
Dec142012

A Design Firm Rethinks The Entire Gym Experience

There are a lot of reasons not to go to the gym. The membership is pricey. It’s far away. You have no idea how to use half the equipment anyway. It’s yet another place you’re going that’s inside.

The National Fitness Campaign’s (NFC) court, designed byNewDealDesign, challenges each of these barriers to working out at a gym. It’s a low-cost, open-air space that is constructed in factories, then modularly assembled on-site in just half a day. The idea is that any community could set up, customize, or relocate a gym in a public space--without any money at all. Communities can actually request a gym to arrive for free, and locals needn’t buy memberships.

Read more on Co.Design